An ideal workplace. With identity.
Every organization has different work dynamics. From traditional to hyper-flexible and everything in between. Each type of work requires a different work environment. An environment that allows employees to get the best out of themselves individually and together. And which also reflects the corporate identity. Identity Based Working is what we call it.
From The New Way of Working to Agile
Work forms come in more and more variations. What began with a little more flexibility within The New World of Work now has far-reaching organizational models such as Agile and Scrum. How you work demands something of your work environment. And vice versa. Each work form thrives on a different office concept.
Activity of People Based Working
A pragmatic take on this is Activity Based Working: it assumes the diverse workplaces people need to perform their tasks. People Based Working
instead pays more attention to the unique qualities and needs of employees, complementing task-oriented Activity Based Working.
Identity Based Working
Our vision of work goes beyond Activity and People Based Working. Of course a workplace concept must lend itself to different tasks. We take it for granted that an office interior matches the diversity of the workforce. But there is more. An office interior should also reflect the soul and culture of an organization: In other words, Identity Based Working.
